I’m a multi-passionate UX designer who thrives best on complex challenges and excels at building intuitive, impactful, and empathetic digital experiences.
degree
BFA in Graphic Design
with dual minors in Sociology and Japanese
Rochester Institute of Technology, 2006
journey
INFLUENCE MOBILE
October 2019 - Present
Influence Mobile is a rewarded platform for mobile gamers. I’ve been primarily responsible for analyzing and improving our conversion rates throughout the apps, implementing UX/UI and visual updates and tracking data to determine effectiveness. Working with such a new team has been rewarding, as we continue to develop a strong process for a growing company.
Arivale
November 2017 - April 2019
Arivale helped people improve their health via blood-work analysis, lifestyle tracking, and coaching. I was involved in research (user, market, and scientific), wireframing, prototyping, look & feel, UI testing, process, project management, and even delivered some code (React and React Native) for both our web and mobile products.
Premera
May 2017 - November 2017
I worked with the Premera team to improve some of the most used sections of their public website. As a UX Designer with peripheral skills, I worked with design researchers, project managers, other designers and developers to craft a working prototype of an improved workflow for insurance providers and doctors, built with HTML, CSS, and JavaScript.
Revel Consulting / Funko
November 2016 - May 2017
Revel was fast-paced and challenging, and my role fluctuated between UX, UI, front end development, and project management. My passion for untangling UX knots and staying focused on user goals helped guide the team, who were focused on asset creation.
55zero / Tilray
November 2015 - May 2016
Improved Tilray’s highly complex administration interface and redesigned their customer-facing web portal, among various other web and mobile projects. Contributed UX, UI, front end dev, image manipulation, and project management.
Aboutlocal (Acquired by Groupon)
February 2014 - September 2015
AboutLocal helped brick and mortar merchants see what their customers were posting about them from inside the store. I contributed end-to-end production on branding, copywriting, UX, UI, front end, and back end development. I became quite proficient in JQuery and Ruby on Rails during this time.
FlexMinder (wellinformd)
June 2013 – February 2014
FlexMinder aims to make the healthcare industry more transparent, and make it easier to understand and manage your health care spending. This is the first project I’ve worked on where I really feel like I’m making a difference in the world, and meanwhile I get to wear all of the hats with a focus on UX/UI, branding and more copy than I’ve ever done before.
Nearlyweds! / OneWed
January 2012 – May 2013
With full creative control over the brand, UX, and UI, I directed successful overhauls of both Nearlyweds.com and OneWed.com, pushing OneWed past Martha Stewart Weddings as the 5th most trafficked wedding website.
PhotoRocket
May 2010 – December 2011
I worked primarily as a UX/UI designer and front end dev contributing to product design, branding and copywriting. I’m also proud to say we basically invented the Facebook Timeline just months before it was released.
Ameritocracy
April 2008 – April 2010
Ameritocracy was a highly ambitious startup that I cofounded. Our initial goal was to crowd-source the accuracy of political statements, eventually maturing into annotating the web in a more general sense. This was an incredibly fun project, involving a lot of branding (digital as well as physical), attending conferences, and both designing and building the web interface and browser widget.
3Guppies
September 2006 – December 2007 | Seattle, WA
During which I cut my teeth as a developer in HTML, CSS, JavaScript, and (ugh) MySpace templates and widgets.
Sarphatie Education
September 2004 – September 2006 | Rochester, NY
Designed and built fully custom websites for over 50 individual high school student resumes in HTML, CSS, and Flash.
WINS
2019
Graduated from the Inner Glow Circle 6 month life coach training program.